January 28, 2015

8:37 PM | I've Moved! Check out 'The Leap' on Scilogs
On January 27th, 2015 I officially migrated my blogging activities to the Scilogs blog network. I...

January 24, 2015

2:33 PM | Zoo Attendance Growing Fast
Nashville Zoo set another attendance record in 2014, with over 834,000 visitors. This is 10 percent ahead of 2013 and almost 50,000 more than the old record. "DinoTrek, an animatronics dinosaur exhibit, brought in 178,937 visitors alone during its four-month run..." "In 2015, the zoo will introduce the seated zip line attraction, Skyglider, and will continue the construction on a new visitor entrance, new entrance road and the Andean bear exhibit." The popularity of the upcoming movie about […]

January 20, 2015

10:33 AM | Subliminal advertising doesn’t seem to work
In a Radio 4 documentary, a test of subliminal advertising in a short clip of a BBC drama had no effect on participants’ choices afterwards. Subliminal advertising has been banned since the 1950s – but it doesn’t seem to work anyway.

January 08, 2015

3:00 PM | Free Online Marketing Advice
It is the Internet. Everyone arrives bored and annoyed.Filed under: Follies of the Human Condition Tagged: Internet, marketing

January 07, 2015

1:00 PM | Experiments can sell your science, even if they’re not going to work
We typically need manipulative experiments to truly know how a biological system works. Nevertheless, on most days, I feel that the subculture of ecology suffers from a fetish for manipulative experiments. In some cases, people design experiments that don’t entirely make sense because they know that the reviewers and the community will value that experiment more…
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